For ERNSTER – l’esprit livre, we embarked on crafting a novel communication strategy that embodies the brand’s core values and innovative vision. Our approach included launching a new social media campaign, encompassing video productions, a photo series, and compelling testimonials to showcase ERNSTER’s unique philosophy. These elements were designed to offer clients and readers an intimate glimpse into what ERNSTER stands for, connecting them more deeply with the brand. Through engaging content and storytelling, we aimed to highlight the essence of ERNSTER’s commitment to literature and cultural enrichment. Our mission was to not just communicate but to inspire a connection with ERNSTER’s audience, inviting them into the world of ‘l’esprit livre